We don’t have a commitment problem; we have a systems problem.
Across Australia, thousands of charities and companies are working hard to make a difference.
But our efforts are scattered. Programs compete for funding. CSR runs in isolation. Success is still measured by activity, not by change.
Despite record generosity, the need keeps growing.
Loneliness, mental ill-health, and disadvantage are all on the rise — not because people don’t care, but because our systems aren’t connected.
The challenge isn’t commitment. It’s coordination.
Rethink exists to connect that effort, turning generosity and goodwill into aligned, lasting impact.
Giving Power to Purpose.
We bring together strategy, creativity, and governance so purpose becomes practical — and every campaign, partnership, or program contributes to something bigger.
Whether you’re a charity seeking strategy or a company redefining CSR, we help you connect your purpose to systemic change — where real progress begins.
Three ways we help you make impact real.
Growth & Impact
We help not-for-profits sharpen direction, storytelling, and sustainability — turning survival mode into strategic growth.
CSR & Purpose
We help businesses move beyond surface-level CSR, aligning values, culture, and brand with credible, measurable social outcomes.
Rethink Coalitions
We design and anchor national coalitions tackling complex issues like youth mental health, loneliness, and gambling harm by uniting partners around shared purpose, shared data, and shared accountability.
Every project we deliver strengthens one connected system for change by aligning strategy, storytelling, and partnerships so your impact contributes to lasting, measurable progress.
From Individual Action to Collective Impact
Every organisation wants to make a difference but lasting change doesn’t happen in isolation. Rethink helps businesses, charities, and communities work together through one connected system for change.
Our Rethink Systems Change Framework is the backbone of that system. It’s a practical way to align different efforts — from corporate CSR programs to community projects — so they reinforce each other rather than compete.
Six Levers for Change
At the heart of the framework are six levers that keep partners focused, coordinated, and learning together:
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Programs & Practice – delivering real-world solutions that improve lives.
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Policy & Advocacy – influencing the rules and funding that shape outcomes.
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Culture & Media – shifting public awareness and social norms.
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Youth Voice & Lived Experience – ensuring those affected help design the solutions.
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Measurement & Learning – tracking progress and sharing evidence.
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Anchor & Alignment – the structure that holds it all together.
Where You Fit In
For Not For Profits:
We help you strengthen strategy, storytelling, and sustainability so your programs can plug into broader systems of change, not just short-term projects.
For Corporates:
We help you move beyond traditional CSR by connecting your purpose and partnerships to national coalitions tackling issues such as youth wellbeing, loneliness, and gambling harm.
Your investment and influence become part of a measurable, prevention-focused movement.
Every CSR initiative, partnership, and program we support strengthens this shared infrastructure for change — turning separate efforts into a coordinated force for prevention and wellbeing.
That’s how good intent becomes lasting impact.
Ready to turn good intent into real-world impact?
Work with us as a client, partner, or funder — or bring your CSR program into one of our active coalitions.
Together, we can give power to purpose and change the odds for young people and communities across Australia.